Grassroots Fundraising: Building Sustainable Movements
Sustainable movements need sustainable funding. This guide explores grassroots fundraising strategies that not only raise money but also deepen community engagement and build organizational power.
Why Grassroots Fundraising?
Relying solely on large foundations or government grants can compromise your independence and limit your ability to take bold action. Community-based fundraising keeps your organization accountable to the people you serve.
Strategies That Work
Individual Donor Programs
Building a base of recurring small donors provides stable, unrestricted funding. Learn how to identify, cultivate, and retain individual supporters.
Community Events
From house parties to benefit concerts, events can raise money while building community. Tips for events that maximize both impact and revenue.
Crowdfunding
When and how to use online crowdfunding platforms effectively. Case studies from successful campaigns.
Social Enterprise
Exploring earned income strategies that align with your mission.
Getting Started
Start small. A successful fundraising program begins with clear goals, authentic relationships, and consistent communication. This guide walks you through each step.